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Design, colour and easy style
Smart Hotel 4
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Smart Hotel 6

Hotel Rosso 23

Smart Hotel

Dynamic, energetic, contemporary: our "urban riad" with its red decor awaits you in Piazza Santa Maria Novella, in the heart of Florence's old town.

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Smart Hotel 7
French
Classic
Superior View
The particular and unique French rooms offer quick and easy accommodation, ideal for a weekend in Florence for a young and dynamic clientele.
Elegant in their simplicity and well-equipped with all the technological comforts.
The Superior rooms, with views that welcome you into a contemporary and comfortable environment
Location
Visit the cradle of the Renaissance

5 minutes from Florence Cathedral and Santa Maria Novella train station, Rosso 23 is our smart solution for visiting the cradle of the Renaissance with ease.

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Smart Hotel 8